Looking for Ways to Improve Your B2b Social Media Marketing Strategy? Here Are Some Tips #Article

Looking for Ways to Improve Your B2b Social Media Marketing Strategy? Here Are Some Tips #Article

Were the old social media marketing tactics on B2B not working? It is probably time to make some modifications.

You may have come across a lot of tips and advice when it comes to developing a effective B2C strategy to drive results and expand scope, but it's important to remember that you can also apply much of those strategies to your B2B social media marketing plan, because many approaches become similar to social outreach methods.

Here are some tips shared by HelpSquad that can help you drive results over social media platforms for your B2B company or brand.



1. Using User Generated Content 

Almost 90 percent of consumers agree that content generated by users has a greater effect on their buying decisions than search engine data and email campaigns.


2. Get Support from Influencer Marketing

It was noted that influencer-marketing would generate more ROI than any other form of marketing. If you have not already given it a shot, now is the time to do so.


3. Attract customers with discounts and giveaways

Seventy-one percent of people were part of loyalty programs because of discount rates and about 63 percent of people registered for free stuff, according to figures.



4. Create posts that overlap with trending topic

Sharing posts associated with trend topics would draw the attention of many B2B prospects as about 82 percent of them are engaged on social media on a daily basis.


5. Don't ignore the power of videos

Videos were more like and shared according to observation than posts with pictures and texts.

Share This Infographic On Your Site

Post a Comment

0 Comments