Remember the golden rule of entrepreneurship: the customer is always right, even to monitor the company's strategy. Your product's online credibility can be a defining marketing factor and users are the driving force behind online reviews. To highlight, 94 per cent of customers regularly check online reviews while making a purchase. As a result, maintaining a respectable online ranking is hard to aspire to; however, AI can be a valuable tool in resolving this fiasco.
Consumers tend to invest in high-quality goods, and marketplace represents that. For instance, in 2018 Amazon opened a store in SoHo, NY offering only 4 + stars quality consumer goods. Such top-sellers are high-rated products as well as new ones or trends. Overall, Amazon's SoHo location has earned 1.8 million 5-star reviews, and reports have found that 90 percent of Amazon's clientele won't buy items with a rating of under 3 stars.
There are countless reasons why a good reputation is critical as credibility contributes to a brand's overall market value of 25 per cent. A lack of time leads to half of the reason companies don't maintain their own image online, and a lack of technology is another leading factor. Artificial intelligence is a tool that can be used in cases where companies are unable to control their online status, as the following infographic offers more detail on this.
infographic by: resources.reputationstudio.com
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