The rapid rise of the new generation inside The Millennial Mind #infographic

The rapid rise of the new generation inside The Millennial Mind #infographic

Everyone seems to be talking about Millennials today. It's not just because they're the largest generation due to population size–although it certainly doesn't harm them. It's because, of course, we're all intrigued by them — news coverage, political campaigns, and marketers trying to figure out how to achieve them. But what captivated everyone about this generation beyond their size? It's their distinctive self-sense (for lack of a better term), their incredibly optimistic lifestyle outlook (despite the harsh financial realities they face), and less than their traditional lifestyle strategy.

The rapid rise of the new generation inside The Millennial Mind #infographic

infographic by: www.gartner.com

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